"Being able to shoot with the image quality of the ALEXA 35 while adapting the camera to each project is a real luxury. We now have the freedom to choose exactly what we need—nothing more, nothing less." -- Cinematographer Valentine Lequet The top-tier ALEXA 35 camera system is now available to a wider range of users via a new, lower-priced ALEXA 35 Base model. The fully featured existing camera is the Premium model, while the Base model has a core feature set that can be upgraded via temporary

📣 ARRI's top-tier ALEXA 35 camera system is now available to a wider range of users via a new, lower-priced ALEXA 35 Base model! The fully featured existing camera is the Premium model, while the Base model has a core feature set that can be upgraded via temporary or permanent licenses. Costs are further reduced with the new Codex Compact Drive Express 1TB cards for ProRes recording. Start your journey with ALEXA 35 now: https://arri.link/4gBjRjy | ARRI